TDG Blog - The Directory Group

October Business Buddies

Published on 25th Sep 17

 So I hope September has been good to you in business, its normally a funny month with potential customers waiting for children to be back to school before they look to get things sorted within the home – so roll on October I say...

Express FM Interview

Published on 20th Sep 17

 As guest speaker on 93.7 Express FM’s Business Show last week, our MD Denise Lloyd, explains why and how she started The Directory Group and Beautiful South ...

Business Buddies

Published on 29th Aug 17

 As someone who started my business from scratch 12 years ago, I have always understood how difficult it is to run and grow a company, and often how lonely it is too! We have created Business Buddies, with helpful tips and advice on business. Furthermore, we shall also be launching a monthly &lsqu

Direct to the inbox – get your email marketing strategy on target to reach your key audience

Published on 20th Jul 17

Email marketing may seem to have less presence in recent times, yet it continues to evolve and act as a key element in a business’ marketing strategy. 

Social networking – invest in the power of Linkedin

Published on 8th May 17

LinkedIn is known as the world’s largest professional network. Therefore, business owners worldwide are using this powerful tool to create a successful and active business LinkedIn profile alongside other business social networking platforms, such as Facebook, Twitter, Instagram.

Why less is more with digital marketing

Published on 6th Apr 17

 With digital marketing, often less is more... The use of a few keywords enables you to boost traffic to your website and generate more business enquiries.

The power of video

Published on 22nd Feb 17

 The power of video – how using tools such as Facebook Live and Ripl animations on your social media can boost your small business and complement your marketing… 

Out with the old, in with the new...

Published on 1st Feb 17

 There is always pressure to be better, to reach higher and to achieve business targets. But what better time than the start of the year to truly put a strategy into place to achieve your goals?

Local matters

Published on 23rd Jan 17

 The importance of local advertising and marketing for small to medium-sized businesses to promote your USPs...

Making connections

Published on 30th Dec 16

Networking for any small to medium-sized business is vital.

Investing time in building and maintaining your network will benefit your business in the long run, but patience, perseverance and passion are all key to making it really work for you.

The importance of branding

Published on 12th Dec 16

 Many small business owners are quick to dismiss branding as it is commonly thought of as something that only matters for larger businesses. This however is false. Branding is a marvellous tool which completely forms how people view your company, allowing you to be in almost complete control of the way you are perceived by th

All in good time

Published on 26th Oct 16

As humans, one of our most valuable assets is time. Time wasted is time lost forever, and so for that reason it is so important to ensure you are managing your time effectively, in not only your personal life, but your work one...

Social Media Marketing

Published on 6th Oct 16

In 2012, a survey reported that 54% of small business owners felt they needed serious help with their social media accounts. In 2014 that number dropped 45%. Despite this slight improvement, there is still so much that needs to be done in regard to educating business owners on the importance of creating an online presence, via social media.&

Print is Not Dead

Published on 6th Oct 16

In the age of online marketing and social media, many companies question whether print media has had its day on both a local and national level.

The Directory Group covers the following areas within Hampshire and West Sussex: Petersfield, Clanfield, Hayling Island, Cowplain, Waterlooville, Denmead, Purbrook, Widley, Farlington, Cosham, Drayton, Havant, Rowlands Castle, Emsworth, Southbourne, Westbourne, Bosham, Portsmouth, Alton, Alresford, Bentley, Four Marks and Meon Valley